#3 ASHME

DEEP COOL PINK

Color Story

A vivid cool pink with depth, clarity and unmistakable presence.

Ashme is the most electrifying pink in the collection.

The deeper cream creates a rich cool-pink base, while the lighter coordinating powder adds brightness and dimension. Apply softly for a fresh pop of color or layer the two textures when you want the cheeks to become the focal point.

The Story of Ashme

Ashme celebrates individuality.

Its deep cool-pink color is bold and expressive, created for the woman who does not disappear into the background.

There is strength in its depth and confidence in its brightness.

Ashme transforms that feeling of individuality into color.

Distinctive.

Feminine.

Impossible to overlook.

Sumerian Meaning

Ashme is an Inanna Beauty name inspired by two ancient Sumerian elements:

aš, meaning “one,” and me, referring to being and the divine qualities or powers that define existence and order.

Together, they inspire the Inanna Beauty interpretation:

“One Essence.”

Ashme represents the power of individuality and the essence that makes each woman uniquely herself.

Ashme represents:

Essence • Individuality • Power

The Shade

Cream: Deep cool pink
Powder: Bright cool pink
Overall Tone: Cool
Finish: Vivid cream color + bright powder finish